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Latest Blog

AI + Branding: How Generative Design is Shaping Visual Identity in 2025

When it comes to visual branding in 2025 is not just about picking up fancy colours and fonts, but when it comes to AI, it designs playbacks and brands that are worth noticing. Generative design, a form of AI that creates visuals based on preset rules, is giving businesses the ability to craft dynamic, scalable, and personalised brand assets. From adaptive logos to automated layout suggestions, the process of building a visual identity is faster, smarter, and more data-driven than ever before.

2025-07-30

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